Technical SEO is the basic foundation of any site. While it might not have a direct relation to page/site ranking, it supports all the other components and must be done with a lot of care. Too many links, and it seems like your content relies too heavily on outside content; too few links, and some readers may question where you’re getting your information. If you want to achieve a higher ranking on Google and other search engines, you’ll need to get serious about search engine optimization. Links don't matter that much for ranking in the Featured Snippet when you already rank on page one of Google.
Keep your page titles down to 7-9 words or 55 characters, including spaces
Thin content is essentially too short and too easily duplicated, and when this occurs too often, you start to drop in rankings. A good backlink originates
from an authoritative site that covers your industry. If the site connected to your webpage includes relevant content and owns high domain authority (DA), a numerical value that represents a site's level of authority in the eyes of Google, your backlinks will be valuable for SEO. You can no longer write a bunch of spun articles with your backlinks and place them on sites and article directories that are completely irrelevant to your niche, and still get rewarded by Google. Google constantly updates and reviews guidelines on link building. Some individuals tend to abuse the process by engaging in unfair practices like posting the same article to a site en masse. Once you get a link penalty from Google, you risk having your
site ranked lower and getting back to the top afterwards will be harder.
How to learn about keywords in a few hours
Links from and to an article help boost its ranking. When you submit, check the ways you can enrich your article; linking to different websites and databases is always a good idea. Anchor text to specific
webpages on your site should be descriptive (but concise) as possible in order to benefit from the link. The search engine algorithms get updated time after time for the sake of bringing traffic. Wouldn’t it be cool if you could find out exactly which keywords your competitors are ranking for AND how much search traffic those keywords are bringing in?
Can doorway sites really make a difference?
Google has thousands of ranking factors and sub-factors that go into their algorithm and we could talk about them all for hours. Understanding the most important SEO ranking factors will get you on the right track fast and let you understand what your primary focus should be when optimizing for your website or blog. Look for resources that deal with similar topics to your own site. You may find many Internet projects that not in direct competition with you, but which share the same topic as your site. Try to approach the site owners. It is quite possible that they will be glad to publish information about your project. both execute the same functions and possess the same skills. We asked an SEO Specialist
, Gaz Hall, for his thoughts on the matter: "Thin content (a page with little or no content) is not only terrible for user experiences, but it can get your eCommerce website penalized if the problem grows above the unknown threshold of what Google deems acceptable."
Dominate your own little niche first
Internal links help Google establish site architecture and relative intra-site importance of webpages. For this reason, you should have internal links both on a site-wide & on-page, in-content basis. The actual number of internal links per page will vary & depend on the utility offered to users (once again). Search engines work hard
to give the user exactly what they’re looking for. There were ways in the past in which site owners could trick search engines into thinking their page was the best match to that search. Put that behind you. Search engines are getting much smarter, quickly. There is a reason why so many people say that content is king. It simply determines the foundation of your content promotion efforts. Without great content you can’t get too far. If you aren’t seeing a positive ROI after a month or two, try changing tactics and/or improve your methods until you start seeing positive momentum.