The items could vary. Googlebot uses sitemaps and databases of links discovered during previous crawls to determine where to go next. Whenever the crawler finds new links on a site, it adds them to the list of pages to visit next. It’s all very well to know what problems you can look for and fix to improve the stability of your rankings. However, as with everything, prevention is better than cure. Once you’ve identified and fixed the SEO elements causing your problems, whether they are issues described in this post or otherwise, you owe it to yourself and your business to create a proper SEO plan for your website. This is especially useful when you have pages with more than one URL (e.g.

Lessons I've learned from quality

Being amongst the first websites that a user sees when they search for a product/service that they’re interested in – being at the top could prove vital in winning all those important sales. It might be close to Rocket Science or Brain Surgery but SEO isn’t as mysterious as many make out… so here it is – Search Engine Optimization demystified and deconstructed… How SEO Works 1 Well, Search Engines like to see certain things either on your web pages (Onsite SEO) or to see information about your web pages elsewhere (offsite SEO). Since your site is the center of your digital marketing world, you’ll want to make sure that SEO is at the forefront of development. Widely regarded as the next step in the evolution of search engines, semantic search has increasingly become a focus for Google and Bing, prompting intense discussion in the marketing community about the business implications.

Aligning your goals in relation to local search

Nobody uses search engines to search Twitter; you use Twitter to search Twitter. People who find what they want on your site are far more likely to funnel through to a landing page and convert, or drive more traffic to your site through various social media and other commendations. However, the more noticeable results that a user will see when using a Search Engine is generally the contents of the Description Meta tag. Organic results are listings of web pages that appear as a result of the search engine’s algorithm and the content itself.

Optimizing websites for Google can be quite intimidating if you are new to the topic

While an exact-match domain can still rank as well as a traditional domain, they are at a higher risk for being marked as spam and are viewed as being less trustworthy. You may not want certain pages of your site crawled because they might not be useful to users if found in a search engine's search results. If you do want to prevent search engines from crawling your pages, Google Webmaster Tools has a friendly robots.txt generator to help you create this file. The homepage (primary) URL doesn’t redirect to another website or irrelevant page? According to SEO Consultant, Gaz Hall: "Having a different description meta tag for each page helps both users and Google, especially in searches where users may bring up multiple pages on your domain (e.g. searches using the site: operator). "

Let's follow doorway sites best practise

Know where and how to use keywords in your content for maximum searchability. Use answer boxes targets providing the best and most helpful details to visitors. This type of content and design is informed by the fast-rising use of mobile devices and other handheld tech devices. In SEO, having a decent ‘fresh’ rating doesn’t mean you’ve got a cool new pair of sneakers you want to show off. It’s the practice of updating your content, adding little tweaks to make sure it remains relevant. The driver of any heavy-duty link campaign is the quality and volume of your content. If your content is of average quality and covers the same information dozens of other sites have covered, it will not attract many links