It is too hard to read and might complicate printing. Change the titles on your least successful pages twice a year. Why? Because obviously those titles weren't helping your least successful pages. If I can tell this, so can Google. You might have a large archive of valuable posts from 2012 and before, but if you haven't posted anything in 4 years, you'll probably see a steady decline in your organic traffic as time passes on.

Things about link exchanges you have to experience yourself

That means, every year, it's a little bit harder to rank for competitive keywords, and every keyword gets just a little more competitive. Remember that the title tag will be shown as the text in the blue link in the search results page (SERP). Similar to the title, the alt attribute is used to describe the contents of a Gif file. A page's speed is crucial, so don't forget testing it from time to time. From heavy images to unnecessary scripts, there is always a reason that your site gets slow..

Some websites use pages with endless scrolling

Make sure what you have to offer is worth reading! The content is really well and has got a lot of traction and backlinks. This does not happen overnight and could take up to four to six weeks before your site the search engines even know you exist (according to Google). Today, and for the foreseeable future, SEO is much less about optimizing for specific keywords, and much more about technical issues, social signals, and the overall trustworthiness of a company and its website.

Actionable tips on offsite SEO and Facebook

Google's war on link spam puts some online businesses at risk of organic search penalty, making the disavow tool an important asset for websites at risk of being penalized. Your search engine traffic will drop if you do the optimization for a wrong keyword. Generally, webmasters include a link to the HTML sitemap in the footer, where users intuitively seek to access it. We asked an
SEO Specialist, Gaz Hall, for his thoughts on the matter: "Many times, malicious web users or even bloggers can create direct HTML references to your media files, thereby wasting your website's bandwidth and perhaps adversely affecting your website's performance."

Read this controversial article and find out more about scraping

This is where the importance of online marketing comes into play. One of the most common on-page SEO mistakes involves adding (or forgetting to remove) tags on your page that tell Google not to index them. The length of search phrases continues to grow. Back when the Internet was just an upstart, single keywords were the only thing you needed. What you already know about your business is right - the Web is a new medium, not a new universe.