Find a good selection of websites using interesting onsite SEO

Semantic search is powered by a process called word-sense disambiguation. We all started out as novices at one point; if you encounter one, be encouraging! The ultimate goal of any marketer is to create a diverse range of high quality backlinks from various credible sources. But not all marketers tend …

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A few words on googlebot crawlers

It occurs during any stage in the communication process. Local SEO with third-party review sites, guest posts on external blogs, ongoing content marketing, and social media community building get all the attention, but make no mistake-onsite optimization is still crucial if you want your site to rank in Google. Trends …

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Being sued

As a kid, I remember thinking that anybody who got sued was a thief and a terrible person. They usually went to jail, I thought. Or maybe they were put to death by lethal injection. Okay, maybe not death, but I definitely thought people’s lives were ruined once they …

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Clear vision

My makeshift device finally turned into a clear vision of something much bigger and more impactful about four to five months later, when my buddy Kevin and I watched a TED Talk hosted by the legendary motivational speaker Simon Sinek.

Kevin Groenjes was and still is the best friend I …

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Website advice, in my opinion

When someone arrives at your website, you want them to do something. If your website is about ecommerce, you want them to buy something. If it’s a blog, you want them to leave a comment and click your share button. These are all good things for your business plus …

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Living with Knee arthritis

The pain and stiffness of knee arthritis can make everyday life difficult. In a recent survey of 232 people with RA by the National Rheumatoid Arthritis Society, nearly half said that being able to function physically was a top priority. This chapter looks at how to make life easier by …

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Other Data Sources for SEO

There are other data sources to consider monitoring, too, if you or your SEO expert are using an SEO program management tool, like SEMrush (my recommendation). These tools have significant price differences. In my opinion, the best low-cost one is SEMrush. In the higher-priced range, there are Brightedge, Conductor, and …

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Aligning your goals in relation to backlinks

Decisions must be made at the outset of any project. Next, use internal links to navigate forwards, backwards and sideways. All images should use appropriate alt tags. Thin content is content that adds little or no practical value to your website and its visitors.

Actionable tips on SERPs and Twitter …

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Design + meta tags = Greatness

Without high-quality content, your SEO campaign will fail. The search engines focus on quality content, with articles that are longer than 2,000 words often being featured on page one. With that in mind, it's worth scheduling some long-form posts into your content calendar. However, if you're using link building …

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Make your site easier to navigate by using hits

Basically, Google wants to provide links to websites that have published helpful content that is useful, comprehensive, relevant, and accurate. The first step to online success is getting your nice well designed website found in the search engines. The robots exclusion standard or robots.txt, is a standard used by …

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How can I optimise de-indexing across a Website?

Just ask MySpace. Advertising and marketing face a rapidly shifting landscape. This can cause huge problems with ranking. Analyze all these data to get accurate information.

Why I hate dynamic pages

If you don't monitor all of your backlinks by auditing your content regularly, you'll miss out on the opportunity …

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Winning marketing strategies for meta tags

Being aware of how SERPs work, having an understanding of user intent, utilizing Google's AMP, designing a responsive site as well as tracking the analytics of your desktop and mobile sites separately are great ways to begin or better your mobile strategy. By developing one strong theme and then adapting …

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Regularly Release Useful Information for Free

Link building, as a strategy, began in the late 1990s, coinciding with the advent of Google. In the early years of SEO, link building was at the forefront, and generally considered the most important tactic to get one's website picked up by the search engine. The practice of link building …

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The ugly truth about scraping

Decisions must be made at the outset of any project. This also enhances your visitor's engagements by providing links which connect your blog's posts. For some business owners, it's tough to surrender control of your online marketing presence to an outside party like an agency or a consultant. For years …

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How do you make a Google friendly website?

When developing searcher personas, you generally classify and identify search query categories from the list of queries you've built. This new design shows the local results in a scrollable carousel format and now also includes an ad spot at the top.The local pack in this new carousel format is …

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Prioritise key messaging through scraping

Basically, I can conclude that Google just doesn't always get it right. New aggregators and bookmarking sites pop up all the time, and even take new forms like with Pinterest. There are many different kinds of images which can complement your written content. Effective SEO requires businesses to understand and …

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Here's what industry insiders think about social media

Why not completely ignore such links, as had been the case with nofollow? Conative message strategies seek to lead directly to consumer responses. In fact, it may lead to penalties. In other words, when you integrate all aspects of digital marketing and connect the dots to form a wholistic strategy …

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Make gateway sites your centre of attention

research, discover and test what works best for you. By continuing to create quality content that provides immense value to the searcher and satisfies their original search (whether that's answering a question, listing ideas, educating the reader, etc.), you'll be well on your way to creating content that search engines …

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Why I hate indexed pages

Usually, this period is three-six months. Otherwise, you'll run the risk of search bots getting confused; they may see two versions of your site and register them as duplicates, or they may search for nonexistent pages, or they may even rob you of your domain authority entirely-like what happened to …

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Make dynamic pages your centre of attention

Perform instant analysis of your on-page SEO. The traffic manager works closely with the advertising agency's account executive, creatives, and production staff. H2, H3, etc.). There was a time when SEO worked because a lot of big companies didn't understand how important it really was. That opened up a lot …

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Advanced off-site SEO principles

Not only are generic keyword lists the opposite of unique, engaging content, they will also hurt your business' credibility in the eyes of your clientele, making it appear to be little better than a run-of-the-mill email spammer in the Internet food chain. Your URL is part of your brand; many …

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Beginner's guide to googlebot crawlers

Increase visibility to new content you create by sharing it on social networks and building links to your content (both internally and from external sites). Some of these companies are setting up offices in Silicon Valley and beginning to add users around the world. Search engines recognize evergreen content and …

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Make bounce rates a priority

Google provides us with some guidelines on how our title tags and meta descriptions should be optimized. These are often elements which can be seen directly. How can you convince them to read the following text and stay on your website? The most effective online marketing campaigns are built out …

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Make a good use of metrics

If you write content that people want to read, you'll naturally earn more shares and generate more discussion. Some people will purchase SEO purely by price, in which case you can't really compete, nor should you. Sometimes you might find broken links to your website. This may be the case …

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Top trends in duplication to watch

Few SEO areas are as hotly debated or as dynamically evolving as keyword research, targeting, and optimization. A sitemap gives the spider a rapid guide to the structure of your site and what has changed since last time. Search strategy is an iterative process. One of the most powerful aspects …

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Work and Video Games

The relationship between work and games is very different in the twenty-first century from the one that existed even in the last decade of the twen- tieth century. Then, a new Windows computer came with a small number of entertaining games: Solitaire (PC, 1990), Minesweeper (PC, originally c.1960), or …

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Prioritise key messaging through white hat SEO

A negative SEO strategy involves crawling a website. This "forceful" crawling of the website puts strain on the web server, causing the website to slow down or even crash. Instead, they search, click on some websites, edit their search terms, search again, click on some websites, further hone their search …

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What's the story about site submissions

Then you create smaller, narrower web pages that focus on long-tail keywords and sub-topics around that pillar content. Each robots.txt file only applies to URLs with the same protocol, subdomain, domain and port as the robots.txt URL. Competitor Analysis can help you to identify links, ads and other …

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Tactics around SEO campaigns

Going back to the coffee example for a moment To earn the real SEO rewards, it needs to be an ongoing campaign that really makes a difference to your website as a whole. Many small and large organizations employ virtual private servers (VPSs). The priority score, which is also listed …

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Tightening up on inbound links

Google has for years been emphasizing on user experience to ensure that all users always get what they want. Your content should, therefore, provide answers to issues that affect the target audience. One of the great things about online marketing and its various techniques is that they work just fine …

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