Is this the end of link research as we know it?

Let's dive into some of the most common forms of external (off-site) duplicate content that prevent eCommerce websites from ranking as well as they could in organic search. In Google's eyes it is thought to be that 'thin' and 'low quality' are synonymous. Being an authority in your niche is …

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Define your goals with regards to inbound links

You might get caught up in creating different versions of content for your locale sites. But remember, creating remarkable and unique content should be your highest priority, above any other off-page seo tips. Create interesting and valuable content that other people will want to link to, no matter where they …

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Super-easy ways to learn everything about googlebot crawlers

Self-educated. Make some simple edits to improve the readability, grammar, spelling, and structure. An outside agency often costs less when compared to less efficient inhouse facilities. If over time your site has acquired an average of 5 links per day, and then the links suddenly start to come in at …

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Things that make you love and hate content

Unless the majority of the company's advertising budget can be used to pay for media purchases, it may be wise either to perform the work in-house or to develop contracts with smaller specialty firms to prepare various aspects of an advertising campaign. Positioning perceptions include variables such as the quality …

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Create unique, accurate page titles with reporting in mind

In document analysis, search engines look at whether they find the search terms in important areas of the document-the title, the metadata, the heading tags, and the body of the text. Many Internet marketers debate the importance of on-page optimization when it comes to Google. It takes work, and work …

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Provide an analysis section to help with RSS feeds

Advertisements trying to evoke feelings or emotions and match those feelings with the good, service, or company feature affective message strategies. There are several ways of creating backlinks, some of them are categorized good ones others are the bad ones that you would want to ignore in order to not …

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The back story of RSS feeds

Add quotes from experts, data, sources, or citations. Instant communication creates the potential to generate buzz and excitement. Once Google goes mobile-first they're going to consider the mobile version of your page the "true" version. That hidden content is going to be 100% ignored by Big G. Similarly, at the …

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Be aware of rel=nofollow for links when working on blogs

Depending on your business, it can be important to be listed in Google's local results. Google's local results use a different ranking algorithm than Google's organic results. How can you make sure that Google will list your website? What do you have to do to improve your rankings in the …

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Make search engine spiders a priority

It's not just the online marketing industry that's evolving; Low believability and negative consumer attitudes constitute the potential downside of comparative ads. Visual consistency becomes especially important because most customers spend very little time viewing an advertisement. By considering all on page factors associated with a well optimized site, you …

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Optimise your site, paying special attention to trust rank

The next step of understanding where the page fits in the hierarchy of the website overall is to evaluate the content on the page. On the internet, the de facto "language" of structured data is schema.org. Schema.org is a democratic library of internet things. Don't ask your customer …

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Start simple, but don't forget doorway sites

In simple words, International SEO is the effort of localisation of your content and website in order to attract relevant local visitors in the countries you are entering. Indexing web pages allows search engines to quickly provide the most updated links to relevant pages for users who type in a …

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Does the Yahoo indexer really care about link bait

There is no universal page 1. Google is customizing search results using RankBrain, artificial intelligence that analyzes search queries to provide better answers -- making results less predictable and giving websites less control over when and where they appear. Search never truly was a text-only game - input methods like images, voice …

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Quick tips regarding html

In link analysis, search engines measure who is linking to a site or page and what they are saying about that site/page. The meta description is an HTML tag that you control. You can create and optimize your own meta descriptions. Marketing approaches vary based on the size of …

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Read this controversial article and find out more about URLs

A study suggests that search ads have a strong positive impact on brand awareness, perception, and purchase intentions-even The paid search ads generated a 160 percent increase in unaided awareness. I do believe that having a portion of your keyword phrase in the URL is helpful. And if these people …

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Warning: These mistakes could destroy your bread crumbs

Anchor texts can also be misused by third parties, such as Google Bombing, to damage the reputation of another website. When you are creating text, keep in mind that web users want to get information quickly. So, express yourself in as much detail as necessary, but as succinctly as possible …

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Headings and stickiness

From my perspective, on-page optimization also refers to critical planning steps like understanding your niche, keyword research, and web strategy. Social media websites along with social bookmarking should be considered as well. For me internal linking is one of the most undervalued aspects of SEO, with many sites having inefficient …

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Gauge whether the new changes have been successful

However, not all content is indexed. The distinction between meta descriptions and search snippets is an important one, especially when Google makes announcements, such as when Google expanded the length of search snippets (only to shorten snippets about six months later). Google learned that when people search for the term …

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Things that make you love and hate CTR

Check your webpage source code in order to measure the size of text content compared to the structure (HTML code). This percent is not a direct ranking factor for search engines but there are other factors that depend on it such as site loading speed and user experience. Search engine …

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Enthusiastic about stickiness

Sites built around user interaction and sharing have made it easier to match interested groups of people up with relevant content. Search behavior is always changing, so search engine companies keep improving their algorithms. Annotation-worthy examples include a product or campaign launch, a new speed fix, etc. it cannot crawl …

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Clarification about RSS feeds

Also, using sweat shops to produce products alienates customers. an advertising campaign can highlight the superior attributes or benefits of a brand. To run PHP, Perl/CGI, or Python on an Apache web server, you must ensure that the appropriate modules are configured within the Apache configuration file, httpd.conf …

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Combine responsive design and text links for Supercharged SEO

In developing advertising campaigns, there may be unrealistic assumptions concerning the relationship of advertising budgets to effectiveness. Building a brand's image begins with developing brand awareness. This knowledge helps us determine the best strategy and way ahead for the campaign. It's an iconic brand, online and offline, that has a …

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Here is a quick way to solve a problem with analysis

Titles display what your page is about to both visitors and search engine crawlers, while meta descriptions summarize the content of your page. Your title tags and meta descriptions must include the keywords you are trying to rank for. Additionally, Google Suggest will offer up some local terms you may …

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Your approach to search marketing must be flexible

This makes it incredibly hard to attribute what is working and not working on campaigns. Why not try replacing it with another one that could work better. The creation of relevant and competitive Keywords is a finite process and may take months for a Web Developer to actually see results …

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Understanding SERPs in relation to your marketing strategy

Sometimes you might find broken links to your website. This may be the case if the location of your page changes or if another webmaster misspelled your link. In both cases, these backlinks will return a 404 error. Many webmasters only want to rank well for single words (rather than …

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Actionable tips on keyword research and Facebook

But still you face other challenges. . If your site has thousands or even millions of pages, hand-crafting description meta tags probably isn't feasible. In this case, you could automatically generate description meta tags based on each page's content. Marketers knowthey cannot rely solely on mass media advertising. Do your homework …

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Reasons why marketers love site submissions

Needless to say, the number of individual domains referring to your website is an important factor in Google's algorithm - but so is their authority. If you can't afford a custom design when you start, use a template as a strategic placeholder. Advertisements and other marketing communications can first appeal to …

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Winning marketing strategies for gateway sites

If your site needs to rank well in the Asia-Pacific region, you may also want to consider a regional search engine such as Baidu or Yandex. Content marketing has become a major player concerning SEO in the past few years. Interesting, useful and original content has become an important ranking …

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Make gateway sites a priority

Quality images, tagged with good keywords, can also help your rankings with search engines. SEO's need to have the skill and experience to help the client develop a social media strategy, deliver training and support, create policies and processes and ensure their clients up-skill accordingly so that social media contributes …

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Focus on ROI Instead of onsite SEO

In the past, Google has stated that the country within which a website is hosted is a very small factor in their international ranking algorithms. So try to have servers set up in your target countries. For example, if your company is based in the UK and you have a …

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Double Your Profit With These Tips on keyword density

Examples of what people may search for include general information about a topic, research products to purchase, and having their questions answered. The latest Panda update has much the same purpose as the original - giving better rankings to websites that have useful and relevant content, and penalising sites that have …

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